I'M DREAMING OF A "GREEN" CHRISTMAS
AS THIS IS THE FIRST CHRISTMAS THAT I'VE BEEN SELLING ON ETSY, WHERE I ACTUALLY FEEL AS THOUGH I'M GETTING THE HANG OF SELLING ONLINE, I THOUGHT I'D SHARE A FEW INSIGHTS THAT I'VE LEARNED IN THIS FIST YEAR!
RULE #1:
TREAT YOUR CUSTOMERS LIKE GOLD, AND LET THEM KNOW HOW MUCH YOU APPRECIATE THEIR SALE.
RULE#2:
RESPOND IMMEDIATELY WHEN YOU ARE NOTFIIED OF A SALE! DON'T LET DAYS GO BY WITHOUT CHECKING YOUR ETSY SALE EMAIL NOTICES! SEND A HEARTFELT THANK YOU NOTE IMMEDIATELY, WITH A PROJECTED DELIVERY DATE.
RULE#3:
CONFIRM THE DELIVERY DATE THE DAY YOU SHIP. YOUR SHIPPING COMPANY, OR USPS ARE PRETTY ACCURATE IN THEIR PROJECTED DELIVERY DATES.
RULE#4:
REMEMBER TO INCLUDE AN APARTMENT NUMBER IF THERE IS ONE, OTHERWISE YOU'LL HAVE THE PACKAGE RETURNED TO YOU FOR INSUFFICIENT ADDRESS, AND THAT CAN REALLY DISAPPOINT YOUR CUSTOMER!! (IT HAPPENED TO ME!!)
RULE #5
ALWAYS INCLUDE AN ATTRACTIVE THANK YOU CARD, AND A BRIEF NOTE IN YOUR PACKAGING BEFORE YOU SEAL UP THE BOX! ALSO INCLUDE A FEW BUSINESS CARDS AND ENCOURAGE THE CUSTOMER TO SHARE THEM! WORD OF MOUTH IS THE BEST ADVERTISING!
RULE#6
NEVER PROMISE A CUSTOMER SOMETHING YOU AREN'T SURE YOU CAN PRODUCE!!
BETTER TO GIVE A LATER PROJECTED DELIVERY DATE, THAN TO HAVE THEM WAITING, AND WAITING!!
RULE#7
NEVER RELIST A SOLD ITEM UNLESS YOU ARE CERTAIN YOU CAN REPRODUCE IT WITHIN A RELATIVELY SHORT TIME, AND CAN DO IT IN THE SAME MATERIALS!! IF THERE WILL BE SLIGHT VARIATIONS IN A REPRODUCED PIECE, MAKE THAT CLEAR IN YOUR DESCRIPTION.
YOU MIGHT ALSO ADD A BIT OF PRAISE TO YOUR CUSTOMER FOR BUYING HANDMADE. REMIND THEM THAT BUYING HANDMADE ITEMS IS THE "GREEN" THING TO DO FOR THE ENVIRONMENT!! SMALL COTTAGE INDUSTRY MADE GOODS, AND INDIVIDUALLY HANDMADE ITEMS, LEAVE LITTLE OR NO CARBON FOOTPRINT ON THE ENVIRONMENT, AS MASS PRODUCTION DOES!
WHILE BUYING HANDMADE DOESN'T PROVIDE LOTS OF JOBS, IT LEAVES JOBS FOR THOSE WHO WANT AND NEED THEM.
SO, I HOPE YOU WILL THINK "GREEN" THIS HOLIDAY SEASON, AND TAKE A PEEK AT SOME OF THE NEW AND BEAUTIFUL GIFT IDEAS I'M OFFERING IN MY ETSY SHOP, THISTLE COTTAGE STUDIO. TO GET THERE, WWW.ORSINIMEDICI1951.ETSY.COM
HERE'S A SNEAK PEEK OF WHAT YOU'LL SEE!!
RULE#8
ENCOURAGE AND REMIND YOUR CUSTOMER TO LEAVE YOU FEEDBACK ON YOUR ETSY SITE. LET THEM KNOW THAT IT IS AN IMPORTANT PART OF THE ONLINE SHOPPING EXPERIENCE, BOTH FOR YOU, THE SELLER, FUTURE CUSTOMERS TO YOUR SHOP, AND FOR ETSY AS A SAFE PLACE TO SHOP.
THANKS FOR STOPPING BY!
HAPPY HOLIDAYS, AND HATS OFF TO YOU!!
